Lulu
hypermarket, Al Barsha has always been known as a trend setter of the retail
industry in the region; and our team was grateful for getting an opportunity to
create awareness about Intellectual Property and its rights to the customers of
this well-known retail franchise.
Our team
reached out to the customers and explained every individual, the importance of
IP and how knowledge of such information can be crucial to oneself.
The students
took help of interlocking bricks to explain the types of IP, i.e., patents,
trademarks and copyrights; this example using the bricks was used to show that
IP can be found in the simplest of subjects.
The team
also took feedback for the review of its presentation.
Lulu thanked
our team and Dubai customs, and appreciated the extent of our efforts being put
in to bringing forward the repercussions of not having the knowledge of IPR.
No comments:
Post a Comment